Shopify & E-Commerce
Instructor:
Duration:
8 Weeks
14th June
Starting Date:
Afzaal Shafi
Mode:
In-Person
For:
Professionals, small startups, and teams looking to train for client projects
Fee:
25,000/-
1-on-1 Counseling Session on Design Career Growth + UI/UX Design Bonus Session
Bonus:
Masterclass Overview
This masterclass is designed for individuals, teams, and professionals who want to master logo design, brand guidelines, and full-scale branding for businesses. Whether you're a freelancer, a creative professional, or a startup looking to enhance your team's skills, this training will equip you with the knowledge to create impactful brand identities.
By the end of this masterclass, you and your team will have the expertise to design logos from scratch, create brand guidelines, and build complete branding solutions for clients or your business.
















๐ช๐ฒ๐ฒ๐ธ ๐ญ:
๐๐ป๐๐ฟ๐ผ๐ฑ๐๐ฐ๐๐ถ๐ผ๐ป ๐๐ผ ๐-๐๐ผ๐บ๐บ๐ฒ๐ฟ๐ฐ๐ฒ & ๐ฆ๐ต๐ผ๐ฝ๐ถ๐ณ๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
What is E-Commerce and why it matters
Shopify overview and business models (dropshipping, print-on-demand, physical products)
Setting up a Shopify account and choosing a plan
Understanding Shopify dashboard
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Explore Shopify plans and pricing
Sign up and activate a free Shopify trial
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Create a Shopify account and submit a screenshot of dashboard
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ฎ:
๐ฆ๐๐ผ๐ฟ๐ฒ ๐ฆ๐ฒ๐๐๐ถ๐ป๐ด๐ & ๐ง๐ต๐ฒ๐บ๐ฒ ๐๐๐๐๐ผ๐บ๐ถ๐๐ฎ๐๐ถ๐ผ๐ป
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
General settings: currency, time zone, payments
Choosing and customizing a theme
Branding: logo, color palette, homepage design
Store navigation and menus
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Customize homepage with logo and banner
Add and organize menus and pages
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit your customized homepage with navigation links
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ฏ:
๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐บ๐ฒ๐ป๐ & ๐๐ผ๐น๐น๐ฒ๐ฐ๐๐ถ๐ผ๐ป๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Adding physical and digital products
Writing SEO-friendly product titles and descriptions
Creating product variants (size, color, etc.)
Organizing products into collections
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Add 3 demo products
Create a "Summer Collection" or similar themed collection
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit product page links with collection screenshot
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ฐ:
๐ฃ๐ฎ๐๐บ๐ฒ๐ป๐ ๐๐ฎ๐๐ฒ๐๐ฎ๐๐ & ๐ฆ๐ต๐ถ๐ฝ๐ฝ๐ถ๐ป๐ด ๐ฆ๐ฒ๐๐๐ถ๐ป๐ด๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Setting up payment gateways (PayPal, Stripe, etc.)
Configuring shipping zones and rates
Tax settings and legal pages
Refund and privacy policies
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Set up test payment gateway
Configure flat rate and free shipping
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit screenshots of shipping setup and checkout test
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ฑ:
๐๐ฝ๐ฝ ๐๐ป๐๐ฒ๐ด๐ฟ๐ฎ๐๐ถ๐ผ๐ป & ๐๐ฑ๐๐ฎ๐ป๐ฐ๐ฒ๐ฑ ๐๐ฒ๐ฎ๐๐๐ฟ๐ฒ๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Installing apps from Shopify App Store
Best apps for email marketing, upselling, reviews
Automating tasks with apps
Creating discount codes and abandoned cart recovery
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Install at least 2 useful apps
Set up one discount campaign
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit discount code page + app dashboard screenshot
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ฒ:
๐ฆ๐๐ข & ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐ฆ๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฒ๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Basic SEO: meta titles, image alt tags, URLs
Blog content and keyword research
Email campaigns and customer segmentation
Intro to Facebook & Google Ads
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Optimize one product for SEO
Draft an email campaign with a welcome offer
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit SEO-optimized product + email screenshot
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ณ:
๐๐ป๐ฎ๐น๐๐๐ถ๐ฐ๐, ๐ฆ๐ฎ๐น๐ฒ๐ & ๐ข๐ฟ๐ฑ๐ฒ๐ฟ ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐บ๐ฒ๐ป๐
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Reading Shopify analytics dashboard
Understanding traffic sources and conversion rates
Managing orders and customer communication
Using Google Analytics with Shopify
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Simulate one order and process it
Create a customer follow-up email
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Submit analytics screenshot + order process flow
โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ช๐ฒ๐ฒ๐ธ ๐ด:
๐๐ถ๐ป๐ฎ๐น ๐ฃ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐ & ๐ฆ๐๐ผ๐ฟ๐ฒ ๐๐ฎ๐๐ป๐ฐ๐ต
๐ง๐ผ๐ฝ๐ถ๐ฐ๐:
Checklist before launching a store
Creating launch campaigns (social media, email)
Finalizing store design and mobile responsiveness
Customer service and growth strategies
๐๐ฐ๐๐ถ๐๐ถ๐๐ถ๐ฒ๐:
Launch a mock or real Shopify store
Create a launch plan and marketing checklist
๐๐๐๐ฒ๐๐๐บ๐ฒ๐ป๐:
Present store demo and submit a launch plan
Who Should Attend?
Graphic designers & UI/UX designers
Marketing teams & branding professionals
Freelancers & agencies working on client branding projects
Startups & business owners looking to create a strong brand
Teams that need in-depth training for handling branding clients
Key Learning Outcomes
โ
Create professional logos from sketch to digital execution
โ
Understand how to merge elements into a single iconic logo
โ
Learn from real-world brand guidelines and case studies
โ
Develop brand guidelines for businesses and client projects
โ
Build and present a full brand identity package
โ
Train your team to work on professional branding projects
Training Modes:
In-Person Training: CreatExc Office, 82/S Block 1st Floor, Imperial Garden Paragon City Lahore
Online Training: Live interactive sessions with hands-on exercises
Tools & Requirements:
Sketchbook & pencil (for initial sketches)
Laptop with Adobe Illustrator, Photoshop, or Figma installed
Stable internet connection (for online participants)
Apply Now for the Branding & Identity Design Masterclass!
Fill out the form with your basic info, experience, skills, and goals to join this hands-on training led by Afzaal Shafi. Whether you're a student, professional, or agencyโthis is your chance to master logo design and branding!
Office Phone
+92 423 719 38 20
learn@afzaalshafi.com
Mobile/ WhatsApp Number
+92 322 4024 862
Address
82/S Imperial Garden, Paragon City Barki Road Lahore
ยฉ 2025. All rights reserved - Afzaal Shafi


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